Digital Media Strategies

Service Description

Digital Media Strategies (150 mins): In the Digital Media Strategies course, students will delve into the transformative role of digital media within the realms of political campaigns, advocacy, and governance. This class provides an in-depth look at the tools and techniques that political strategists and campaigners use to shape public opinion and mobilize voters. Through real-world case studies, students will analyze successful digital campaigns, understand the dynamics of social media influence, and learn about the ethical considerations in digital communications. The course also covers data analytics, content creation, and the strategic use of digital platforms to achieve political and social objectives. By the end of the course, students will be equipped to critically assess digital media strategies and consider their implications for democracy and civic engagement.